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Armitage, Merle (13 February 1893–15 March 1975), book designer, author, and impresario, was born near Mason City, Iowa, the son of Elmer Ellsworth Armitage and Lulu Jacobs. He claimed 12 February as his birth date in honor of Abraham Lincoln. Armitage grew up in Texas and spent his youth in the West, where he lived on a number of ranches. Primarily self-educated as a civil engineer, he worked for the Kansas City, Mexico & Orient Railroad (later the Atchison, Topeka & Santa Fe Railway Company). He claims to have abandoned that career because of severe eyestrain. He then worked in the publicity department of the Packard Motor Company, where it is thought he learned graphic design. He also became interested in stage design and worked in New York City. He served in World War I as an instructor in mechanical engineering....