Swope, Herbert Bayard
- Andrew T. Crosland
Swope, Herbert Bayard (05 January 1882–20 June 1958), journalist and public relations consultant, was born in St. Louis, Missouri, the son of Isaac Swope, a watchcase manufacturer, and Ida Cohn. He graduated from Central High School in St. Louis in 1898 and briefly attended lectures at the University of Berlin the following year. His father’s death in 1899 made it necessary for Swope to work....