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date: 19 August 2019

Fisher, Avery Robertlocked

(04 March 1906–26 February 1994)
  • André Millard


Fisher, Avery Robert (04 March 1906–26 February 1994), entrepreneur, graphic designer, and audio engineer, was born in Brooklyn, New York, the youngest of six children of Charles Fisher and Mary Byrach Fisher, both Russian immigrants. Young Avery was captivated by his father's extensive record collection and this began his lifelong love of classical music. He entered New York University (NYU) in 1924, majoring in biology and English. After graduating in 1929 he joined an advertising agency and came into contact with several publishing companies who were his clients. He got a job as a graphic designer with G. P. Putnam's Sons and then joined Dodd, Mead & Company in 1933, where he worked for the next ten years. He recalled his work in graphic design with great pride and claimed that designing books was his first love. He said that a beautiful typographic design was as pleasing to the eye as listening to music was pleasing to the ear. In 1941 he married Janet Cane; the couple had three children....

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